Let us help you take your grand opening to the next level with a robust PR strategy designed to drive awareness and generate new business.

We’ve spent years cultivating strong relationships with the media in local markets across the country. The fruits of our labors come in the form of consistent media coverage for our clients

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Step-by-Step Public Relations New Opening Support Process

When it comes to boosting customer traffic to your local franchise, it all boils down to brand awareness. We have developed a proven formula to get new franchisees off the ground running with media coverage for their new business in their local markets.

The Franchise Elevator team develops creative TV segments, feature story ideas and other angles to drive quality local media coverage to put your location in the spotlight.

  • 6 Weeks Before Soft Opening

    Franchisees make payment through website.

  • Within 1 Business Day of Payment

    Our support team member sends introduction email.

  • 4 Weeks Before Soft Opening

    Introductory phone call scheduled to begin PR process.

  • 3 Weeks Before Soft Opening

    First asset delivered to franchisee – Local Press Release.

  • 10-14 Days Before Soft Opening

    We begins 60 day media outreach.

  • 2 Days Before Grand Opening

    Media alerts seent to local TV stations and papers for potential coverage of opening.

  • Pitching

    60 days of media outreach to print/online,TV, influencers/ bloggers using creative and timely angles to variety of media outlets. Coverage can be secured at any point during the 60 support.

  • 30 Days Into Media Support

    We send half-way point check-in, recapping first 30 days of support and detailing strategy that will be deployed for next 30 days.

  • 60 Days Into Media Support

    End of PR support period offering deliverables (media contact list, estimated ad values, wrap up report) and tools for continued outreach.

Coverage Examples

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    Why Us

    At Franchise Elevator PR, our mainstay is to help emerging franchise brands, no matter their size, get the “big” attention they need to grow and support their systems.

    Whether you are an entrepreneur with a vision to become “the next big thing” or an emerging brand slowly climbing your way to the 100-unit milestone, or somewhere in between, Franchise Elevator PR will help you meet your goals.

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